"A household residing in north London is looking for an exceptional and qualified educator to assist their most junior child on his initial journey to growing into an British gentleman."
Upon seeing this post, you might readily overlook the wording "beginning" as mere a turn of phrase.
Yet, it could be the crucial element of this distinctive job advert, as it attempts to find a tutor for a one-year-old.
Numerous of responses have now been sent in since the unidentified family published their call for the £180k-a-year tutor, who needs to be "someone very special".
In recent few weeks, the listing has attracted attention throughout the news, with many questioning why?
Progressive Approach
The CEO, CEO and founder of a global tutoring firm, which is helping the family in their hunt, stated that notwithstanding first doubt, he considered the concept "forward-looking", and "advanced".
When he met the family, he said they recognized the unusual nature of their request, and how early in age their son is.
However, they explained that they "preferred not to postpone any longer" to get a tutor, as they had waited until their firstborn was five, and by that age "cultural bias had already set in".
But what does the family refer to by "cultural bias"?
It's "everything", Adam replied. "How you eat, the way you speak".
He said the older sibling had picked up "extremely delicate, body language" from the family, and had assumed their cultural norms. The family explained to Adam they wished to avoid history to repeat itself with their infant.
The plan: To engage a English tutor, who needs to speak with RP, to guide the baby from day one.
Osmotic Learning
"Much of the learning at the beginning here is kind of absorbed naturally," explained the CEO.
It's via this subtle influence that the family are hoping the child will pick up the British traits they want to instil.
The consultant explained the tutor had to be somebody who studied at "the right kinds of schools – similar types of schools as the family hope to send their son to".
"The tutor simply needs to be the appropriate candidate, they'll be doing things they don't even know they're doing, just naturally," he said.
Cost Not Relevant
The family explained to him the chosen tutor should preferably also have familiarity of or passion in riding, winter sports, creative fields and instrumental training so as to shape the child in a broad spectrum of hobbies.
More than that though, he explained the family desired the tutor to enrol the child on a selection of classes so the child would be "equestrian training and picking up an instrument by the time they are approximately three years old".
In the family's perspective, helping their son grow into a "UK sophisticate" will lead to success and open doors.
"Taking into account the advantages and disadvantages of that, because it's definitely a status symbol," he notes.
But, in spite of all this tutelage in "English culture", could the child absorb what is termed cultural influence from the international family he resides with in any case?
"Yes", answered Adam. "They realize this might not succeed, but they've just taken the view of, 'let's give it a go and let's go as soon as we can', because the expense of it is not a concern," he said.
Overly Optimistic
Several in the tutoring industry who express these doubts.
Peter Cui, CEO and founder of Blue Education, who provides private tutors, wrote that "the development of embracing two identities, or actually, discovering oneself, is something that must be experienced personally, not designed."
Peter explained that he had relocated from China to the Britain at the time of 7 years old, and had been brought up experiencing and embodying dual heritages. He continued to be educated at Cambridge University.
"The notion that a single person can act as a living vessel of English culture, an individual who can possibly transfer the qualities of a English gentleman upon a 12-month-old child, seems to me naive and unfeasible," he wrote.
"Based on my background, having a typically UK tutor from babyhood will not automatically achieve the result they hope for.
"I never had such a figure, and yet I have been fortunate enough to enjoy numerous of the situations they hope for their son."
He added: "The truth is, personal identity should not be dictated from the outside influences; it must be chosen, and it must be internally driven."
Acquiring Englishness
Of course, UK identity is something the CEO hopes can be instructed – and marketed.
"I believe the situation that the world views us in this light is something that we should be cherishing|valuing|appreciating